Showing posts with label apple. Show all posts
Showing posts with label apple. Show all posts

Monday, July 27, 2009

Apple and Labels Hope to Reinvent Digital Album as Something People Buy


Some hope...from Wired Magazine:

The view that technology is an unstoppable juggernaut moving at lightning pace isn’t always accurate. Sometimes the simplest ideas take years to realize — even when Apple is involved and the future of the recorded music business could be at stake.

Take today’s widely-echoed Financial Times report about “Project Cocktail” — an attempt by Apple and the four major labels to re-imagine the digital album with soft (as in onscreen) album art. They hope album art that embraces digital technology, rather than merely providing a miniaturized version of the original album cover, will entice music fans to start buying digital albums again. Apple and the labels envision fans gathering ’round the glow of their laptops — or tablet PCs — to listen to music together, the way they used to before they retreated into their own digital pods. [read the rest of the article here]